Green Front, like many dispensaries entering the recreational marijuana market, wanted to stand out. The best advice we could give them and then build on, was “be you”. They went to work digging in and discovering who they were and wanted to be, in terms of a retail cannabis business. We all dug in together and are proud to maintain a look and voice that presents marijuana how the customers feel welcome and appreciated.
Note: Green Front’s website updates were taken in-house for the past year and the look/feel was drastically changed from what I designed. I’ve since been brought back in and am currently working with a team to redesign the site with home delivery capabilities included. Link to the new site will be up as soon as that project is complete.